LAFCPUG's Red Night with ProMax

ProMax had a great time up at the LAFCPUG last night, and here are a few pics from the event. It was SOLD OUT for several weeks leading up to the event, and the buzz about some of the sexiest technology out in the industry for several years was palpable. The guests started coming in early and lining the lower lobby to ensure a good seat for the show. They peered through the theater doors for a glimpse of the Red footage that was looping on the screen as the speakers dialed in their presentations.

Curtis Harris of ProMax (l) and Ted Schilowitz of RED (r).

The evening was primarily devoted to the Red Digital Cinema Camera and FCP workflow. After Stump the Gurus, our own Curtis Harris discussed the latest and greatest RED to FCP workflow techniques and file management. We had a special guest appearance by our good friend Ted Schilowitz as he and Curtis tag teamed as they covered the latest news on working with footage shot with the Red Digital Cinema Camera in the post production envrivonment. Curits even plugged his three very cute kids to loosen up the audience a bit.

There was a full house for the enitre evening.

Todd Prives of GenArts followed up with coverage of the very cool new Sapphire Plug-ins. They just released version 2.0, and they only added more cool capabilities to an already great product. Nick Jushchyshyn showed the Red Camera footage as it relates to visual effects and addressed concerns about how the Red footage will key and track for larger productions. The Pixel Corps tested these two issues specifically and will show the results.

The ProMax table had lots of activity on this busy night.

The highlight of the night were the Red Ninjas, most notably Evin Grant, Brook Willard and Blair Paulsen, who showed footage and talked about using the Red as well as sharing the latest updates on the camera. They actually shot some footage live and took it all the way into Final Cut Pro step-by-step. To any doubters who may still exist about whether or not this camera is vaporware, it's time to take another look at some of the great work that is being created using this impressive new camera.

Evin Grant (l) and Brook Willard (r) of Red Ninjas, Ted Schilowitz of RED (center).

The break was crazy! We've been to quite a few LAFCPUG meetings, and this had to have been one of the fullest, busiest, funnest -- you name it. We also had the new Sony XDCAM EX camera, the PMW-EX1. There were a lot of people really surprised and pleased to be able to touch, feel, and talk about the camera. It is truly an exciting time right now with the cutting edge of the industry technology making all these leaps and changes to the exisitng paradigms of production and post production.

Lots of interest in the new Sony PMW-EX1 camera.

Sony XDCAM EX Video

ProMax has put together a short video highlighting some of the features of the exciting new PMW-EX1 XDCAM EX camera from Sony. Check it out!

Thanks from the ProMax Team!

Ahhh, that new gear smell

We just received our demo of the new Sony PMW-EX1 or otherwise
referred to as the XDCAM EX. I just thought that I would share some
pics with you guys to get you all hot and bothered. Yes, my favorite
Gear Porn.

This is how she arrived on our doorstep. (I think she might have been
delivered by a stork.)

The first look inside.

The package contents and camera accessories.

The cam by herself. If you are interested in this little beauty, contact us or join us at the Los Angeles Final Cut Pro Users Group meeting

on December 12th for a seminar covering the PMW-EX1.
To register click HERE

Seeing Red!

November 20, 2007 Source: Studio Daily

New REDCODE RAW codec supports RT playback in Final Cut Pro 6.0.2 and editing of the QuickTime Reference movies generated in camera. Also, play REDCODE RAW movies directly from QuickTime Player or other QuickTime enabled application.

REDCODE Raw codec supports RT playback and editing of the QuickTime Reference movies generated in camera. Both 2K and 1K QuickTime Reference movies are supported in this release. When you transfer media from your CF cards to your hard drive for editing, please be sure you take the Native .R3D files, the QuickTime Reference movies and the Magazine Profile from the CF card. They should all live together in the same folder to allow for offline/online editing and finishing. After you have imported your QuickTime Reference movies into Final Cut Pro do not move the original files to another location. If you move the RED files and media after importing the QuickTime Reference movies into FCP you will lose the connection to the FCP master clips and will have to reconnect the files manually. Import the QuickTime Reference movie size you wish to edit with (2K or 1K) and ensure that your clip parameters match your FCP sequence parameters. FCP will prompt you to automatically match the sequence settings with your clip when you make your first edit into a new timeline. Set your timeline to Unlimited RT and Medium or Low quality playback using the timeline’s RT pulldown menu. For this release, import your 2K or 1K QuickTime reference movies into your project by using File: Import Files or File: Import Folder. The advanced RED Log and Transfer interface is in the final stages of development and the installer package will be available from RED at this web link in the coming weeks. RED’s integration for full FCP Studio 2 functionality with RED camera workflows is in continuing development. Depending on your system configuration, you may see less than full frame rate playback. RED recommends the current top end configuration of a MacPro with 8 cores, fast RAID 0 striped drives and a minimum of 4 gigabytes of RAM if you plan on editing the 2K QuickTime Reference movies. RED recommends for RT editing on a MacBook Pro that you use the 1K QuickTime Reference movies or smaller frame sizes that can be generated with the RED Alert! Program provided to camera owners by RED. Download

ProMax's new PVB

Hi, and welcome to ProMax's new pro video blog. Here, we will be updating you on all things video. New products, projects, and other important business. If you have comments or suggestions please feel free to contact us. Stay tuned, we have lots of interesting posts coming in the near future.

Thanks from your favorite System Engineer,

Rob Brambila