Where to go after FCP 7 Webinar

Last week Apple released FCP X and as you already know, it is dramatically different than Final Cut Pro 7. Today, if you're cutting on Final Cut Pro, there is a looming reality that at some point in the not-so-distant future your facility will be forced to implement a new NLE. It might be FCP X, Media Composer, or Premiere; but any way you look at it, it's a new NLE.

So to get prepared for your not-so-distant decision, you should consider how this will impact your business.

• What NLE and 3rd Party products will support my workflow?
• What NLE and ecosystem will provide the right level of multi-editor collaboration?
• What is the cost for hardware and software?
• How much time and effort will it take to transition?
• What are the Pros/Cons and benefits of each?

ProMAX is presenting a 3 part Webinar series in July, focusing on these specific questions.

• July 14th @ 10am pst - Switching from Final Cut Pro 7 to Adobe: Cost, Infrastructure Changes, Collaboration & Benefits
• July 21st @ 10am pst - Switching from Final Cut Pro 7 to Avid: Cost, Infrastructure Changes, Collaboration & Benefits
• July 28th @ 10am pst - Switching from Final Cut Pro 7 to FCP X:Cost Infrastructure Changes, Collaboration & Benefits

If you don't have the time to go through the webinar series and want answers now, please contact us for a private workflow consultation.

We look forward to helping you make the best decision for your business!

Join us at the Adobe Road Show CS5.5

Join Creative Suite video experts for a free, in-depth seminar that features the new Adobe® Creative Suite® 5.5 Production Premium, the high-performance leader in video production software. Learn how you can produce your best work with game-changing innovations like the blazing fast Adobe Mercury Playback Engine in Adobe Premiere Pro, the new Warp Stabilizer in After Effects, and a high-performance audio tool, Audition—now included in CS5.5 Production Premium.

Stop by the LA Film School on June 2, 2011 from 5-9PM to learn about CS5.5 and pick up your copy. We will have exclusive promotions around CS5.5 so stop by!

For details regarding event registration please visit www.adoberoadshow.com

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Adobe Creative Suite 5.5 Now Available

Adobe has officially announced the availability of Adobe Creative Suite 5.5. New features such as HTML5 and Flash updates are making it easier for designers to create content and applications.

New features include-

1. Enhanced creative freedom, meaning you can create content for mobile devices like the iPad.

2. New advanced options for audio for video editing such as recording, editing and mixing are now available on Mac and Windows.

3. Mercury playback engine works faster in CS5.5 with new certificated Laptop GPUs

4. Enhanced multi-screen preview panel- view the screens as they will appear on the device they have been created for

For more information visit the Adobe homepage.

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Matrox MXO2 Family of Products – More than just I/O

We recently sent out an email to our customers highlighting the Matrox MX02 products. We try to limit the wordy details in our emails so we decided to post this to give you more information.

Choosing an I/O device for capturing and playing back video on your computer system can sometimes be a little confusing. There are so many solutions out there and with everyone moving to digital workflows, it's important to have a solution that keeps up with today's demands and tomorrow's technology. The MXO2 Family of products will help you accomplish this by providing features that go beyond just I/O.

One of the primary features customers in Post Production and Broadcast seek, is the ability to work on a tower at home and also be able to edit in the field on a laptop using just one box. Matrox solves this dilemma by providing users with an affordable solution that is both Laptop and Desktop compatible.

Video connectivity is very important for several reasons. Sometimes legacy tape material needs to be ingested and digitized. To help with this process, the MXO2 utilizes a 10 bit uncompressed video stream that allows you to up/down/cross convert on the fly while capturing to any codec your system supports. This same uncompressed stream is what allows TV Stations to edit HD or SD XDCAM files on a Mac Book Pro in the field and play them right off the timeline in real-time (no rendering) into the news van's microwave transmitter.

One additional video connectivity feature is the very powerful HDMI output. The Matrox MXO2 features a Monitor Calibration Utility which allows users to edit and color grade confidently on a standard LCD or Plasma display and save a great deal of money over the cost of purchasing a broadcast monitor.

And finally when it comes time to delivering footage and dailies, Matrox offers one of the most powerful tools yet: MAX technology. For customers who need to deliver anything from web based content to iPod videos, the MXO2's available MAX option will help accomplish it FASTER than real time. By using a hardware H.264 accelerator, Compressor and Adobe Media Encoder deliveries can be a breeze allowing users to deliver up to 500% more content.

So whether you have time sensitive projects to complete or just need reliable video connectivity, the Matrox MXO2 offers more than just I/O to help get the job done.

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